Posted on by J P

Kreyol Essence Partners With Kevin O’Leary

Co-founders of Kreyol Essence, Yve Momperousse and Stéphane Jean-Baptiste, came to the Shark Tank to secure $400,000 in exchange for 10% equity of their Miami-based business. Kreyol Essence is a natural skincare brand that utilizes Haitian black castor oil (also known as lwil maskriti, palma chrisiti or l’huile de ricin) to provide penetrating moisture to both skin and hair. Both Yve and Stephane feel a tremendous sense of determination to make Kreyol Essence a success as they employ over 300 people in the Caribbean. Through their business, they hope to create a blueprint for poverty elimination.

The Sharks were all impressed by the product and really liked the scents that they provided in the samples. The challenge for most of the Sharks was the amount of competition in this market as well as their lack of clinical testing to back up some of their claims around things like hair regrowth. In a surprising turn of events, Kevin O’Leary made an investment offer, but it required them to give up 37% equity in their company. Dissatisfied with this offer, Yve and Stephane reached an agreement with Mr. Wonderful. He will invest $400,000 in exchange for a royalty of $0.25 per unit sold and 5% equity share of the company.

Source: Business2Community


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Haitian Black Castor Oil
Original
100% Natural
3.4oz

Great product

I love the Haitian Castor oil. I've been searching for so long. I purchased both the original and the lavender I must say I'm hook. You guys did a amazing job with the products. You now have customer for life!

Haitian Moringa Duo
Haitian Moringa Oil + Haitian Moringa Facial Cleanser
100% Natural

I am hooked!!

I found your products in an artisan market in Miami. Ever since I am hooked. My favorite products are the chocolate vanilla castor oil, the coffee coconut body cream. I put it on my hair, body, nails, and lips. When I use it on my body I rub my 2 hands together for a while to warm up and thin out the product, then I pat my hands in the various areas, and then I start rubbing. When I do this I don't have to moisturize daily. It will last me for 2 days. Please don't change your formulas as you grow in order to put up with increasing demand and growth. I noticed you added the Vanilla to the original Chocolate castor oil.

Great for Winter Hands

With all of the handwashing that I have been doing lately, this product has worked great to keep my hands moisturized without feeling sticky! So far, so good!

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