Posted on by J P

Kreyòl Essence is excited to expand its mark at JCPenney stores and on as part of an incredible initiative and vision, with the “commitment to amplify diverse and inclusive beauty brands and create an innovative retail platform that showcases and introduces diverse brands to a wider audience.”


JCPenney Beauty [is] a new, inclusive in-store and online experience that reflects customers’ beauty wants and needs, no matter their age, gender, race, skin tone, hair type, beauty regime, or budget.  JCPenney Beauty will offer the perfect mix of mass, masstige, and prestige products at a convenient, one-stop-shop that celebrates customers’ unique, authentic beauty. Debuting in select retail locations and on in October 2021, JCPenney Beauty promises brands that champion, products that inspire, and associates who will welcome, guide, and support all in a space that puts customers at ease.”


Always the mission, the goal – to reach as many as we can, with a product and a purpose – finding partners that share in that vision has been the key, and we are so grateful to JCPenney for being a part of the beauty industry’s continued progression and inclusivity.

Be sure to shop in-stores and online to spread the love and support!


In-Stores at the following locations (with more to come!):

  1. Town East Mall, Mesquite, TX
  2. Greenville Mall, Greenville, NC
  3. La Plaza, McAllen, TX
  4. Whittwood Shopping Center, Whittier, CA
  5. Fairlane Town Center, Dearborn, MI
  6. Battlefield Mall, Springfield, MO
  7. Crossroads Center, Saint Cloud, MN
  8. Eastwood Mall, Niles, OH
  9. Trumbull Shopping Park, Trumbull, CT
  10. Posner Commons, Davenport, FL


Don’t forget – every Kreyòl Essence purchase you make has a direct, global impact!  See the “About Us” section on to learn more. 

Thank you for your support!


More on KE x JCP partnership

★ Reviews

Let customers speak for us

42370 reviews
Glow Baby Glow!

This is the best moisturizer I've used on my skin. Smooth, smells fantastic and leaves your face glowing (not greasy). It was so good I bought the bigger size :)

Smells fantastic!

Love the consistency. Not greasy and give complete moisture. I love putting it on before bed.

Pomad Kreyòl: Natural Scalp Treatment (4oz)

It works like a charm

This oil is perfect. It’s very light in smell and gets the job done when applying to hair and skin. I apply it on my hair and my hair comes out naturally curly days later. It also last for a while cause my hair soaks up oil quickly. I’m going to continue to be a loyal customer. Perfecto!!!!!

I like the leave in detangler it keeps my hair soft and moisturize. I have 4c hair it helps me a lot